Three Tips for Attracting the Clients You Want

Identify what kind of clients you want.

Ask yourself what your ideal client looks like. Is there a certain field of work that you’d like to assist with? Do you prefer men or women clients, or does it matter? Are you looking for clients that need minimal assistance or are you searching for a heavier workload? Does your ideal client have a schedule that will work for your personal schedule? These are just a few questions that are important to consider when diving into the career of virtual assistance.

Analyze them.

Bingo. Where do your prospect clients hang out? Where do they work? Where do they live? What’s their social security number? Okay, just kidding on that one — but, you get the point! Surround yourself with the clients you want. Morph an area of your life into an area of theirs. Whether that be on social media or in person. Set up phone calls or meetings with them. Get to know these individuals. Find out where exactly they need help and take advantage of being that person to help. Be available to them.

Sell yourself.

Okay, not literally, because that’s illegal, but, there ain’t no shame in creating your brand and selling that your prospect clients. Tell them what you can do for them. Sell them on why you are the best fit for them. You will not attract clients if what you’re offering isn’t appealing. So, ask yourself, theoretically, “would I buy what I’m selling?” If your answer is no, then it’s necessary for you to make the changes to make your answer “yes!”. After all, if you don’t believe in the work you are doing, then nobody else is going to, either.

Have you ever heard the saying “you are who you surround yourself with”? Well, the same goes for your business. Figure out who these people are. Surround yourself with them socially. Sell yourself to them as a business professional, and then be what they need.

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